Mike Walsh

Recent Posts

Context is King

Posted by Mike Walsh ON 9/3/06 11:28 PM

Two counter culture youth icons. One has 100m members. The other 82m viewers. The first is transforming the online promotion of music, and just got a fat $900m revenue guarantee from Google. The other established video as the ultimate vehicle for music promotion, and even after a quarter century, continues to seduce big brand advertisers. In the showdown between MySpace and MTV, its tempting to call the round on the numbers. But there is a more interesting comparison to be made.

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Cult

Posted by Mike Walsh ON 8/25/06 5:31 AM

cult

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You Can't Do That On Television

Posted by Mike Walsh ON 8/9/06 12:46 PM

Online video has hit prime time. YouTube now claims to be streaming 100 million clips per day. Viacom and Google are experimenting with delivering short TV clips through online ad inventory space. Most of the major US networks are delivering traditional programming via iTunes or their own download service. And social networks like MySpace are

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CATEGORY: Media

Cool Paradox

Posted by Mike Walsh ON 8/8/06 5:33 AM

 

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Fear of Flying

Posted by Mike Walsh ON 8/2/06 5:31 AM

The first thing reaction you will get from people you when you say you have just arrived from Australia is a look of astonishment. So far! - they say. And it is. In the end, it has been three whole days between the moment when I walked out of my apartment in Bondi to when I took my first swim in the crystal clear, island waters of Hvar, Croatia. But the real problem with modern travel has nothing to do with distance.

Better technology shrinks distances. However in real terms, journeys are taking longer than ever. The reason? Poor interconnections. Getting to the airport, waiting for a thousand security checks, waiting to taxi to the landing strip due to congestion, waiting for bags, transiting to another transport mode, more waiting. 

Travel these days is about economic rather than personal efficiency. Routings, loadings and bookings are determined to maximise yield not convenience. And in most cases, that means the shortest distance between A and B is between your legs and the head of the person in the row in front of you.

It has given me a whole new perspective on the joys of owning your own plane. Having a Gulfstream V on standby is not about the luxury of the journey. It is the luxury of being able to choose your comings and goings.

First class, business class or freight - the alternatives are all the same. Unless you can control the schedule, you are on the proverbial bus.

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CATEGORY: Travel

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