It is more important to understand users' behavior than to understand technology – this believes the future researcher Mike Walsh. Speaker or entertainer, Mike Walsh captivates audiences with his message about where technology is headed. Since he published the book Futuretainment in fall of 2009, Mike Walsh mostly traveled around the world, lecturing, while he is a consultant for a number of major international companies. I like to say that I’m like a bee, I cross-pollinate. I’m letting ideas and thoughts from different areas of the world find new ground.