The most important users of enterprise software are no longer human. For decades, the design and economics of enterprise technology have been built around a simple idea: a person logs in, navigates an interface, and performs a task. Revenue scales with the number of users, the time they spend inside the system, and the workflows they complete. That model has produced some of the most valuable companies in the world, from Salesforce to Workday to ServiceNow, and it has shaped how we think about productivity itself. That assumption is now under pressure.