---
title: Why Are Latin American Web Users So Social?
description: From Mexico to Brazil - social media use in Latin America has exploded - but what is really behind the propensity of users in these countries to embr
---

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# RESOURCES

## [Why Are Latin American Web Users So Social?](https://www.mike-walsh.com/blog/bid/50388/Why-Are-Latin-American-Web-Users-So-Social)

Posted by [Mike Walsh](https://www.mike-walsh.com/resources-old/author/mike-walsh)

 Oct 15, 2010 10:54:00 PM

### [![latin-america-web](https://www.mike-walsh.com/hs-fs/file-1280361257-png/new-img/Resources/latin-america-web.png)](http://www.youtube.com/v/O9IDpo83iVc?fs=1&hl=en_US&rel=0&color1=0x5d1719&color2=0xcd311b)Why Are Latin American Web Users So Social?

Social media use in Latin America has exploded - but what is really behind the propensity of users in these countries to embrace social platforms? On one of our recent trips, we spoke to the head of digital for MTV in Argentina to find out about the phenomenon.

[Watch Video](http://www.youtube.com/v/O9IDpo83iVc?fs=1&hl=en_US&rel=0&color1=0x5d1719&color2=0xcd311b)

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